EUROPEAN HAPPY MEAL PDP
1.7 Million orders were placed for my seasonal themed PDP (Premium Distribution Program). They were for the European market so there could not be any language on them and they needed to incorporate the “Happy” character (he is a Happy Meal box come to life!). The ski game and hopping badgers were so popular that they have re-printed them every year since.
CONCEPT TO COMPLETION
GAMES/ACTIVITIES
Scamp of the finger puppets and how they work.
WINTER/SPRING: I created these fun finger puppets which were blank on the reverse so kids could colour them in and create their own characters.
Scamp of Sycamore Helicopter and Hopping Badger.
AUTUMN: Race eachother with these hopping badgers and see how many points you can collect on the way! Throw your helicopter seed in the air and watch it spin on the way down!
AUTUMN: Make the owl talk and feed him bugs!
Talking Owl and Autumn Tree scamps.
AUTUMN: Create this beautiful 3D tree, put on all of the leaves and then shake it to watch them fall like a real tree!
WINTER: Pop out the counters and play this ski themed Snakes and Ladders style game, go up the ski lift and down the slopes!
SUMMER: Pop out the puzzle, colour the reverse and have fun doing the holiday inspired activities.
AUTUMN: Pop out these eye masks and put them on the end of a straw to turn yourself into a hedgehog or fox and colour in the reverse to create your own.